Morpane declares 80 percent of consumers prefer LG’s 3D technology

1 comments, Posted by Akshay Kumar Monday, July 4, 2011 5:38 AM ,


According to a survey conducted by LG’s agency Morpane, a large number of respondents though prefer expensive active shutter 3D TV glasses, however, the final report reveals that 80 percent of respondents preferred the overall 3D experience of LG’s Cinema 3D technology (which is popularly known as FPR – film-type patterned retarder technology) over Samsung’s active SG technology.

“We developed LG Cinema 3D to solve the problems consumers were experiencing with active 3D and to provide the best 3D experience in the home,” LG CEO Wayne Park commented in a statement.
LG FPR 3D TV


Survey was conducted on various topics including 3D picture quality, 3D effect and 3D glasses. Finally, the respondents were seen opting LG as their preferred choice in almost all categories.
Meanwhile, LG Electronics introduced its CINEMA 3D LW5700 television in the market. The product is a combination of the first “flicker free” certified 3D picture in the industry and 3D imaginary.

Dolby Launches 3D Glasses for Kids

4 comments, Posted by Akshay Kumar Friday, June 24, 2011 5:17 AM ,
Sneha Mundhra


None of the smart parents would like to spoil their kids entertainment whilst neither their health. So what they can do to balance it? They can do smart things so that their kids can live up with the today’s pace.

Therefore, it appears that Dolby Laboratories does understand this notion quite clearly. For this reason, the company has launched a new 3D glass that is especially designed for kid’s comfortableness. These 3D glasses are not only kids- friendly but actually, they are quite reasonable in terms of price. Just because it is low at price, it does not mean that one has to compromise on the quality of the 3D glasses at all. The quality of the glasses meets the premium standard requirements, so that kids do not face any bad experience during their viewing of the content.

3D Dolby Glasses


The green- colored high performing 3D glasses consists of sensors and RFID (Radio Frequency Identification) tags to view the 3D content. Moreover, there is no hassle of charging and of the batteries in Dolby 3D glasses. Also, these are eco- friendly passive glasses designed for kids, so that it does not hurt their eyes unlike SG (Shutter Glass) 3D glasses.

It has already arrived in the market for the movie ‘Cars 2’. As the passive 3D technology is taking over the entertainment arena, SG will have no choice than to give path to FPR (Film-type Patterned Retarder). Even the Dolby Labs knows which 3D technology will actually stay here. It is propagated that these Dolby 3D glasses can also be used for 3D home TV employed with FPR technology. As for today, LG has a monopoly of FPR 3D TV in India, as other brands such as Samsung and Sony uses SG technology.

No one likes to spoil kid’s entertainment, so even if they watch 3D TV for a long duration, it is only FPR due to which the kids would not feel nausea and headaches. Also, it offers sharp pictures and a smooth 3D experience, as it has a wide viewing angle facility to view your favorite flicks from any angle without any trouble of colour wash. LG 3D TV has various functions that will save energy, making the television eco friendly. This TV is perfect for gaming purposes even and this will be an add on zing for the kids, apart from an immersive 3D experience.

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New 3D TV service launched in Japan by Nintendo 3DS

1 comments, Posted by Akshay Kumar Tuesday, June 21, 2011 5:09 AM ,


It seems Japan has enormous potential and future of 3D TV business with the declaration of Nintendo that it will soon come up with its new 3D TV service in association with Japanese TV networks Fuji Television and Nippon Television. The new service known as ‘Itsu no Ma ni Terebi’ will come in the form of an application that is downloadable for free via the eShop.

‘Itsu no Ma ni Terebi’ has similar naming to Japanese spot pass service. Since, Nintendo has not yet announced an English name for this service, the name ‘Spot TV’ is so far declared unofficially.

Spot TV uses SpotPass to automatically download new 3D television content to Nintendo 3DS. Although the content is free, it is offered with advertisements and will feature original programming from Fuji TV and Nippon TV.

The initial lineup of TV shows includes drama, documentary and sport. Fuji TV has a plan to expand the list of available shows in the near future. However, Nintendo is yet to give the confirmation about the date of commencement of its service in Europe, following deals with Sky and Aardman Animation. One has to keep 3DS system’s Spot pass feature turned on in order to get daily updates from the Spot TV service.

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“Half of the 11 mn 3D-ready TV sets will be ‘active and regular’ users of 3D content…” – report released

2 comments, Posted by Akshay Kumar 5:05 AM ,


Subhro Prakash Ghosh

Informa Telecoms & Media has released a report stating its prediction that less than half of the 11 million 3D-ready TV sets will be ‘active and regular’ users of 3D content by 2016, in spite of major investment on the part of local broadcasters.

According to Adam Thomas, Senior Analyst and Author of Global 3D TV Forecasts, “3DTV has the backing of the major UK broadcasters like Sky and Virgin, and most recently the BBC announced its plans to show the Wimbledon final in 3D for the first time. However, despite this, public reaction has been mixed—due to both a lack of content and a simple failure of the public to engage with what is, essentially, a new type of viewing experience.”
3D effect


Based on the report of Informa, early adopters have always been more appropriate in seeking 3D content and in 2010 around 90% of homes with 3D-ready sets were ‘active’ users. However, with the alternation of this process and 3D becomes an inbuilt ‘default’ technology in the sets, more people will be accessible and accustomed to the concept of 3D viewing. This would surely result to the decline of ‘active’ percentage.

It is reported that the TV manufacturers will go on using 3D as a way of selling consumers on future-proof sets. Adam Thomas said, “Irrespective of existing public demand for 3D, major set manufacturers, such as LG, Samsung, Sony and Panasonic, increasingly see 3D capability as a feature that they must include in their sets, or the perception will be that rival manufacturers are producing a technically-superior product (with 3D included). The result is that an increasing proportion of TV sets are having 3D capability built into them. But instead of a USP (unique selling proposition), 3D is now often marketed as just one of the set’s benefits—along with features such as Internet-connection capability and LED backlighting.”

Thomas concludes, “We do not share the view that 3D represents the obvious next evolutionary step for TV, in the same way that color followed black and white, or HD is following SD. A case can be made that color and HD offer noticeable enhancements to the technologies that preceded them. But 3DTV is less of an enhancement and rather more a new type of viewing experience—one that many people will enjoy, but some way from becoming ubiquitous.”

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LG Electronics targets Japan for its 3D TV biz

3 comments, Posted by Akshay Kumar Thursday, June 16, 2011 6:16 AM ,


Having a rapid global expansion plan, after penetrating Africa and Middle East LG Electronics is now the targeting to crack the Japanese market. Seoul-headquartered LG Electronics held an event for declaring its first launch of Cinema 3D TV on 15th June, where the brand declared its expansion plan.

LG Electronics has re-entered the Japanese market in November 2010 with its LED TVs. it is intending to step up its offensive there with the whole new type of TVs in a bid to turn itself into a world-class TV manufacturer in the truest meaning of the word.
LG Cinema 3D TV

Japan has been home to A-list TV makers, which have swept global markets for decades. Non-Japanese companies have found it very hard to break the entry barrier for long. For example, Samsung and LG Electronics’ market shares there are at 0% and 0.1% each, though they are the no.1 and no.2 TV makers of the world.

At present, LG is the leading TV set supplier in Latin America with the market share of 25.1% and ranks second in the Middle East, North America, Europe and Africa. It has long left behind its Japanese rivals like Sony, Sharp and Panasonic.

LG electronics has recently launched those 3D laptops, monitors, projectors and so on constituting its Cinema 3D lineup, as well as the 3D TVs, in the Americas, Europe and Asia. Its plan is to repeat the highly successful marketing activities in Japan to win over its customers.

With its globally popular LED and 3D TV products, LG is aiming to raise its market share in Japan to at least 10% within three years from now. “Japan is the world’s second-largest TV market following the United States and, as such, it is no cakewalk to satisfy the customers,” said Lee Gyu-hong, vice president of LG Electronics’ local subsidiary there. He added, “It means that our success in this market is not an option but a necessity.”

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LG is Integrating the 3D technology

4 comments, Posted by Akshay Kumar 5:33 AM ,




Sneha Mundhra

LG has come up with its ‘top-notch 3D strategy’ with an aim to connect all the 3D devices that is 3D smart phones, 3D TVs and 3D laptops. It is likely that interconnection of the best 3D devices will make LG Electronics the ‘king of 3D makers’. LG is referred to as one of the leading TV manufacturers that has already made its position in the market with the advanced FPR 3D technology and now with LG’s strategy to link all 3D devices will make its presence omnipresent.

The FPR (Film-type Patterned Retarder) 3D TV launched by LG has already become the talk of the nation. It cannot be counted as another TV showcased in the electronics store, as it has myriad of unique features to keep you entertained unlike other televisions. This FPR technology has comfortable 3D glasses, conversion of content from 2D to 3D is simple and no image overlapping of the visuals. In addition, it will not give you any kind of eye pain and headaches.

However, yes, that’s true that there is not enough 3D content as of yet, but as it is mushrooming rapidly, it will be ubiquitous soon. The new 3D concepts and interworking services will give the user the best of 3D technology. For instance, 3D movie clip sharing it on a 3D mobile phone.

BBC to telecast Wimbledon Tennis Championship final in 3D

6 comments, Posted by Akshay Kumar Wednesday, June 8, 2011 6:42 AM ,


The BBC has declared that it will make its live telecast of men’s and ladies’ finals of the Wimbledon Tennis Championships on July 2-3. The viewers need to wear special glasses in order to access the live telecast of the final match in a 3D TV and BBC HD channel.


According to the BBC report, the coverage is being provided in tandem with the All England Lawn Tennis Club and Sony Professional. The BBC has declared that it will offer a small count of free 3D screening to the public via www.bbc.co.uk/showsandtours. On the other hand, a small number of UK cinemas will receive the telecast of the final championship.
3D effect of Wimbledon 2011


The BBC lags behind local pay box BSkyB, which pioneered the technology in the U.K. It launched a 3D channel last fall that now claims some 75,000 subscribers and regularly airs soccer in 3D.


Recently BSkyB won a BAFTA in the specialist factual category for Atlantic's “Flying Monsters 3D,” presented by David Attenborough and featuring CGI-generated images of prehistoric flying lizards.